BRANDING
VISUAL DESIGN
PACKAGE DESIGN
about
Flywate is a startup headquartered in Bengaluru that produces top-quality badminton shuttle cocks and rackets. We served as their brand consultants, delivering end-to-end solutions including logo design, brand guidelines, website, packaging, product photography, advertising, and digital management for a period.
key challenges
Navigating startup constraints with limited budget and tight timelines while creating a premium, scalable brand identity for an emerging international market.
design solution & impact
Developed a distinctive logo and cohesive brand guidelines that reflect quality and sport performance.
Designed packaging that stands out on shelves and communicates premium craftsmanship.
Created a clean, responsive website to establish a digital presence and support e-commerce.
Delivered product shoots and advertisements to showcase Flywate’s quality and authenticity.
Managed digital channels early on to build brand awareness and engagement within limited resources.
